Rather than tailoring an appeal to women, or Latinos, or Black voters, the path to victory may well be in simply crafting a message that appeals to as broad a swath of the population as possible.
After all, Harris hoped she could win over women voters talking about issues like abortion, when it turns out that women seemed to prioritize the same thing men do: a better economy.
“Why can’t our issues as human issues be the economy and safety, and right to clean water and right to clean air?” said Jessica Tocco, CEO of A10 Associates, a national lobbying firm that works with both Democrats and Republicans. “What the Democratic Party has missed with these female candidates is this focus on women’s issues. Notice Republicans don’t talk about women’s issues. They talk about issues.”
Excerpts from:
Commentary: “I thought women would save us from another Trump presidency. I was wrong.”
Women came out to elect Kamala Harris, but not enough of them, as economic concerns outweighed abortion rights and worries about Trump’s demeanor
By Shirley Leung
Globe Columnist,
Published November 7, 2024
